Data
Policy
Privacy Policy
With this privacy policy, we inform you about the processing of personal data in connection with our activities and operations, including our website under the domain name cuemarc. We explain in particular why, how, and where we process which personal data. We also inform you about the rights of individuals whose data we process.
For individual or additional activities and operations, we may publish further privacy policies or other legal information.
1. Contact Information
Responsible for data processing:
cuemarc
Zihlmattweg 42
6005 Luzern
In certain cases, third parties may be responsible for the processing of personal data or there may be joint responsibility with third parties.
2. Terms and Legal Basis
We process personal data in accordance with applicable data protection law, such as the Swiss Federal Act on Data Protection (FADP) or, if applicable, the EU General Data Protection Regulation (GDPR).
- Personal data: Any information relating to an identified or identifiable natural person.
- Processing: Any operation or set of operations performed on personal data (e.g. collection, storage, use, disclosure, erasure).
3. Nature, Scope, and Purpose of Data Processing
We process personal data that is necessary to carry out our activities and operations in a user-friendly, secure, and reliable manner. The personal data processed may include browser and device data, content data, communication data, metadata, usage data, master data including contact details, location data, transaction data, contract data, and payment data.
We process personal data with the consent of the data subjects, where required, or otherwise based on legitimate interests, to fulfill legal obligations, or to perform contracts.
4. Disclosure of Personal Data
We may disclose personal data to third parties in the course of our business activities, including specialized service providers such as IT providers, analytics services, and communication tools.
5. Communication
We process personal data in order to communicate with third parties (e.g. by email or contact forms). We may store such data in address books or similar tools.
6. Security
We take appropriate technical and organizational measures to ensure a level of security appropriate to the risk. Despite these measures, data transmission on the internet may have security vulnerabilities.
Access to our website is protected by SSL/TLS encryption (HTTPS).
7. Data Abroad
We generally process personal data in Switzerland or the European Economic Area (EEA). In certain cases, data may be transferred to countries without adequate data protection, but only if appropriate safeguards are in place.
8. Rights of Data Subjects
You have the right to request information about the personal data we process about you, to request correction or deletion, to object to processing, and to request data portability, within the framework of applicable law.
Please contact us using the contact details provided above to exercise your rights.
9. Use of the Website
9.1 Server Log Files
We automatically collect and store information in server log files that your browser transmits to us. This information may include the date and time of access, IP address, browser type, operating system, and the pages visited.
9.2 Google Analytics
We use Google Analytics, a web analytics service provided by Google LLC (USA) or Google Ireland Limited (Ireland) for users in the EEA and Switzerland. Google Analytics uses cookies to analyze your use of the website. The information generated by cookies about your use of the website is usually transmitted to and stored by Google on servers in the USA or Europe.
We use Google Analytics with IP anonymization enabled. This means that your IP address will be shortened by Google within the EEA or Switzerland before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
For more information, please see the Google Privacy Policy and Google Analytics Terms of Service.
You can prevent the collection of data generated by cookies and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available here.
9.3 Google Fonts
We use Google Fonts provided by Google LLC to display external fonts on our website. When you visit our website, your browser loads the required web fonts directly from Google, which may involve the transfer of your IP address to Google servers.
More information can be found here:
Google Fonts Privacy and Data Collection
10. Third-Party Services
We use services provided by specialized third parties to embed features and content in our website (e.g. Google services). These third-party providers may process personal data as described in their own privacy policies.
11. Social Media
We maintain profiles and pages on social media platforms. When visiting these platforms, their respective privacy policies apply.
12. Updates to This Privacy Policy
We may update this privacy policy at any time. We will inform you about updates in an appropriate manner, in particular by publishing the current privacy policy on our website.